AI for estate agents: portal leads, viewings and follow-up

AI for estate agencies is mainly about not losing leads: an AI agent replies within minutes to every enquiry that comes in from the property portals or your website, asks the key questions, suggests viewing times and follows up, with both buyers and sellers. In estate agency, whoever replies first usually gets the viewing. At balderas.studio we build these agents to measure, from €990 to set up and €149/month.

What an agent can do in an estate agency

• Reply to leads from portals and your website at any time of day, with the property's real details.
• Qualify: whether it's to live in or to invest, whether they need a mortgage, timescales, budget, area.
• Book viewings in the free slots in your diary and send reminders so nobody misses one.
• Follow up after the viewing: ask what they thought, offer similar properties and let you know if there's real interest.
• Sellers: keep them informed about viewings and offers, and remind them of outstanding paperwork.
• A tidy CRM: every contact with its history, without copying anything by hand.

You decide what it does on its own

The agent can reply and book viewings by itself, but anything sensitive (a counter-offer, a price change, an unhappy client) is sent to your phone for you to decide. Everything is logged.

It connects to what you already use

The email inbox where portal leads arrive, your website, WhatsApp Business, your diary and your property CRM if it can import or export data. We check it on the first call. If you want it to reply on WhatsApp, see the WhatsApp AI agent.

How much it costs

Launch prices, excl. VAT:

• One process (for example, handling leads and viewings): from €990 to set up and €149/month.
• Several processes connected to your CRM, with reports: from €2,900 and €290/month.

If an agent saves you 20 hours a month of calls, emails and diary management, at €20 an hour that's €400 a month. And a single sale that isn't lost usually pays for the whole year. Work out your own case with the hours calculator.

Frequently asked questions

Does it replace the sales agent? No. It takes the replying, filtering and booking off their plate so they can spend their time on viewings and closing deals.

What if the enquirer asks something the agent doesn't know? It passes it to you with a summary of the conversation.

How long does it take? A first process takes 2 to 4 weeks.

More background in AI agents for business. If you run an estate agency, book a call or tell us about your case.